Lemon Dear Interviews RIC by Stacey Lauren

Check out the original here!

Interview from Lemon Dear copied below:

Today we meet Stacey Lauren, who loves basics and followed her dad’s advise: “be independently wealthy, while helping others” and combined her love for animals with her graphic designer knowledge to open RIC, a wonderful t-shirt shop with a message: We talk about her collections and how they benefit different worthwhile causes such as helping animals, music for kids and the end of extreme poverty. Also, she advises sellers how to raise money for causes they are passionate about and takes us on a walk in a day of her creative life. Enjoy!

 

What’s the inspiration behind RIC?

First, I love basics. On any given day, you’ll likely find me in a t-shirt and jeans, or a long sleeve shirt and jeans, or a tank top and jeans.. you get the point. I wear jeans a lot. But I really love comfy, easy-to-wear t-shirts. If I could afford to own every item from LnA Clothing, I totally would.

Second, when I graduated college and still didn’t know what I wanted to do with my life, my father told me to “be independently wealthy, while helping others”. While that’s easier said than done, I believe I’ve stumbled on my niche to make it happen. I am a graphic designer and an animal lover, and I decided to combine these two passions and put them on the other love of mine, clothing. My dad loved the idea and encouraged me to achieve success with it. He took days off of work to come to meetings with me, and even offered to try selling my shirts door-to-door. Sadly, he lost his battle with prostate cancer last year. His name was Ric (always signed in all caps). I have changed the name of the line to his name so that he can always be a part of this adventure. I now believe he helps me in ways he never could before.

Could you tell us more about the causes you support through your shop?

The motto of the line is “Love, Rock, Live”, and for each there is a collection benefiting a different cause:

The LOVE Collection is simply based on my (near-obsessive) love for animals, with paw print designs and a soft spot for rescued animals. A portion of the proceeds from this collection is donated to the Humane Society of the United States to help protect animals from abuse and neglect.


The ROCK Collection is for music lovers. I grew up listening to rock ‘n roll, and played a couple different instruments in school. I believe a song can instantly change your mood. Also, my husband runs a music business, putting band programs into schools that don’t have them. He told me about the Fender Music Foundation, an organization dedicated to raising money for kids’ music programs across America. A portion of the proceeds from the ROCK collection is donated to this cause.


The LIVE Collection consists of life quotes and inspirational messages, encouraging wearers to make the most of every day and live life to the fullest. My dad was an avid believer in pursuing your dreams, and so am I. I want to encourage others to do the same! A portion of the proceeds from this collection is donated to The Adventure Project to help end extreme poverty. This organization was established to “increase investments in positive social enterprises around the world”, contributing to projects that “spur economic opportunity, promote dignity, & save lives”. Who wouldn’t want to support them?

Could you please share some advise to fellow Etsians who would like to raise money for good causes?

Anyone can do it! Once you’ve picked a cause that means something to you, you have a couple of options. You can donate a portion of all of your proceeds to that cause, or a portion of the proceeds from any particular item you sell. Many organizations accept donations through PayPal, which makes it very simple for Etsy sellers to do, since that’s where most of your income goes.

On top of the good feeling you get for supporting a cause that’s dear to you, your customers get to know you a little better by learning what’s important to you. And it adds an extra special meaning to their purchases.


A lot of your creations are organic, why?

I print many of my designs on Alternative Apparel blanks because the quality is amazing and their fabrics are super soft (the most important feature in any t-shirt). They offer so many organic styles, and they’re all amazingly soft and flattering! Being good for the environment is a fabulous bonus. But not every style I use is organic.

Could you walk us through a day in your creative life?

Um.. it’s different every day, but usually goes something like this: Walk and feed Theo, gym (sometimes), breakfast, purchase blanks for incoming orders, print shirts that arrived that day, a trip to the post office, freelance graphic work (still a freelance graphic designer as well), upload things to Blog, Twitter, Facebook, and Pinterest, Theo rings his bell to be walked again, play fetch with him for a little, call my husband to see how his day is going, design a new shirt, read articles about entrepreneurship, photograph some samples, volunteer at the local rescue center (on Tuesdays), hubby comes home, maybe cook but probably take out something, watch reality tv, then go to bed and dream about the day I’m selling in Bloomingdale’s.


What is your favourite RIC item?

The pink Pit Bull Tank Top. I don’t know why I haven’t made one for myself yet.

What are the future plans for RIC?

Selling in retail stores and designing my own line of basics to print on.

Where can we find you and RIC?

Stacey Lauren
, facebook, twitter, and of course, etsy! Thank you!
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If I Could Redecorate…

Every once in a while I get the urge to redecorate. Since I can’t afford to right now, I’ve settled on compiling some photos and I’ll come back to them when I’m ready. It satisfies my urge so I can move onto something else, like work. Enjoy!

Home Decor

Home Decor

Home Decor

Home Decor

Home Decor

Home Decor

 

Help Protect Animals From Abuse & Neglect with HSUS

Currently volunteering at a local shelter, I’m doing my best to step into the world of animal welfare. I’m working on becoming emotionally stronger so that I can eventually have a bigger impact. I’ve also created a collection of tees and tops, donating a portion of the proceeds to The Humane Society of the United States. Hope you like them:

RIC by Stacey Lauren Rescued Tee
“Rescued” Tee

RIC by Stacey Lauren Studded Paw Tee
“Studded Paw” Tee

RIC by Stacey Lauren Lace Paw Hoodie
“Lace Paw” Hoodie

RIC by Stacey Lauren Lace Paw Boat Neck Tee
“Lace Paw” Boat Neck Tee

RIC by Stacey Lauren "Studded Paw" Hoodie
“Studded Paw” Hoodie

RIC by Stacey Lauren "Studded Paw" Hoodie
“Studded Paw” Hoodie

What’s left from my 2010 collection of dog breed tees also contributes to HSUS. Click to see the whole collection:

Stacey Lauren 2010 Collection

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Ric, Movember, and Support Prostate Cancer Tshirt

Ric

Growing up, my father always told my brother and me that we could be anything we wanted. We could make money doing what we loved, if we strived to be the best at it. He was an advocate of pursuing your dreams. Still, I followed a more traditional career path for most of my life.

When I began designing graphic tees to benefit animals in need in 2007, I had big dreams, but it was just a hobby. My dad saw it differently. He wanted to be a part of it. He took off of work to come to meetings with me at a clothing manufacturer, even though I was in over my head and had no clue what I was doing. He even offered to be my sales rep, and suggested that he go door-to-door selling my tshirts. I thought he was crazy. I couldn’t afford to pay him anything and he had his own business to pay attention to. But I always kept the intention to include him as much as possible when I reached success.

I never got that chance. I lost my father to prostate cancer in March of this year. I changed the name of my line to his name, so that he will always be a part of this adventure. I believe he now helps me in ways he never could before.

Movember

Recently, I came across this movement called Movember. Here is their mission:

During November each year, Movember is responsible for the sprouting of moustaches on thousands of men’s faces, in the US and around the world. With their Mo’s, these men raise vital funds and awareness for men’s health, specifically prostate cancer and other cancers that affect men.

Movember raises funds to support the following programs:

I absolutely love this idea and what it stands for. With so much awareness for breast cancer, prostate cancer gets a little lost in the mix. Throughout his battle with cancer, my dad attended monthly meetings by “Us Too“, an organization dedicated to prostate cancer education & support. Together, my brother and I designed this tshirt to help raise awareness for prostate cancer. 100% of the proceeds will be donated to Us Too:

Support Prostate Cancer Unisex V-neck Tee Support Prostate Cancer Unisex Crew Neck Tee

So buy a tee, grow a moustache, and spread the word about Movember & prostate cancer to everyone you love! Happy Movember!
moustache

Last Hope’s Golden Whisker Society Aims to Increase Senior Adoptions

Recently, I was asked by my sister-in-law to design this logo for Last Hope‘s new Golden Whisker Society Senior Dog & Cat Adoption Program:

Golden Whisker Society at Last Hope

Below is the newsletter sent out regarding the program:

November is “Adopt a Senior Pet” Month and the perfect time for us to launch Last Hope’s senior pet adoption program, the Golden Whisker Society.  As we know, our town shelters are overflowing with homeless cats and dogs every day.  Removing any animal from that plight is rewarding; Doing so for an older cat or dog can be one of the more satisfying experiences of a lifetime.  No animal likes to be in a cage, alone and without companionship.  Older animals tend to suffer more, though, due to the stress of a major life-change at a time when their bodies are not as strong and their sensitivities high.   Many suffer physical pains and ailments that go untreated because they cannot tell anyone what hurts.  Most of them suffer broken hearts due to  the losses they have endured, having once been someone’s beloved pet and now finding themselves alone in a cage in a strange place. Many older animals languish in shelter cages for months, and even years, because most people look to adopt younger pets.  We are hoping to change this.  Our goal with our Golden Whisker Society is two-fold:  We aim to raise awareness of the incredible joy one can experience in adopting a senior pet by having our senior-pet adopters tell their stories here, and we hope to raise much-needed funding so that we can continue to take more amazing seniors out of the shelters and give them the medical attention they deserve and the comfort of the forever-homes they crave.

Please check back here often for our stories, and please consider donating to our cause. If you have ever adopted an older animal and want to share your story, just send us an email to GWS@Lasthopeanimalrescue.org to submit your story (and photo too!) and we can post your story here. For more information about the Golden Whisker Society contact Lucy at effmanlu@yahoo.com and Eileen at Eosmers@gmail.com.

We celebrate this month as Adopt a Senior Pet Month, but our Golden Whisker Society mission continues every single day throughout the year and beyond.  For as long as there are senior animals who need us, we will continue to find ways to help them.

Please support the Golden Whisker Society and spread the word to animal lovers in your circle!

Photo Shoot: Behind The Scenes

Sooooo I had so much fun shooting the new RIC by Stacey Lauren Collection with Maria Vlantis, Adam Martin, Melissa Polito, Joannie Noutsis, and Liz Wilczek. Who doesn’t love the beach, balloons and candy necklaces? Here are some shots I took with my iPhone:

Photo Shoot  Photo ShootPhoto Shoot  Photo Shoot
Photo Shoot  Photo Shoot

Sorry I am not even close to a professional photographer, even with my fancy new iPhone 4S ..  these are crappy! Pro shots to come.. Can’t wait to share!